Instagram for Bloggers: What Instagram Matters to your Blogs’s Success

A How-To For Bloggers

 

When take a look at your Google Analytics, you may find you do not receive much, if any, traffic from Instagram. Do not let that prevent you from curating images and original content. Instagram is an astonishing approach give them a peek behind the scenes and to talk about your life. By viewing two a day or a photograph your followers will begin to get to know you and look forward to your articles, and you'll stay top of mind for them.

1.  Use Instagram to build relationships.

 

It's a two-way street!  As potential fans discover you, you should start discover other bloggers and interact with their content.  It's great to develop relationships with people from around the world with similar interests.  

One of the best parts of becoming a power user and following a lot of content creaters is just how much you'll be inspired by others.  Trust us, you're going to pick up a lot of new skills and inspiration to build up that audience you've always wanted.

2. Share your own world.

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I love to consider Instagram as the Pinterest of my Real life! As bloggers, we adore sharing photos of our endeavors but subscribers wish to know the true you! 

3. Leave comments that are thoughtful.

 Good comments AND thoughtful captions go a long way!

Good comments AND thoughtful captions go a long way!

Just like you'd comment on a blog article, comment on other brands and bloggers pictures. Believe me, positive vibes are always reciprocated. You never know what will come out of an Instagram interaction!

4. Tag Brands.

 Give brands the love and they'll give it back in spades.

Give brands the love and they'll give it back in spades.

When you shoot pretty stylized images of a new products being used in your actual life, tag them inside! Brands will ask you in case you do not mind them discussing them and LOVE using pictures. This equals out a shout to their fans to you!

5. Do not spam.

It is a thin line to walk between promoting your blog and being a content creator on Instagram.  The moment you give off a SPAMMY vibe is the moment you'll start losing followers en masse.

6. Filters.

 You'll get algorithmically rewarded for using Instagram's in-house filters.

You'll get algorithmically rewarded for using Instagram's in-house filters.

Do not overuse them! Images that leverage the built in filters on Instagram receive a boost in search visibility.  Also be sure to #hashtag that filter. And remember nobody enjoys #Kelvin!

7. Connect to your site.

 Keep the link simple and start them off at an Instagram specific welcome or landing page.

Keep the link simple and start them off at an Instagram specific welcome or landing page.

Instagram provides you a place on your profile to bring a live connection -- make it a URL to your site! It could look as a no-brainer however, you'd be amazed how many bloggers I have seen with no hyperlink. And in case you need to optimize that connection, try Link Tree out! It is used by me and I'm loving having the ability to direct people.

8. Use hashtags.

But do not over do it. Learn what hashtags your function models that are Instagram are currently utilizing and then use those as a starting point. Reach out to your Campground Social account manager to get a list of what #hashtags are trending with your feed!

9. Do not over-post.

Instagram is not like Facebook -- you do not need to post EVERY photograph in the family vacation. I don't post over two times each day and that I like to out them. 

10. What can I post?

If you are stuck, you can't ever go wrong with a cute dog!